Winning at New Products : Accelerating the Process from Idea to Launch by Robert

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Location: Howell, Michigan

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Book Title: Winning AT New Products : Accelerating the Process from Idea to Launch

Item Length: 9.2in.

Item Height: 1in.

Item Width: 6.1in.

Author: Robert G. Cooper

Format: Trade Paperback

Language: English

Topic: General

Publisher: Perseus Books Group

Publication Year: 1993

Genre: Business & Economics

Item Weight: 18.8 Oz

Number of Pages: 384 Pages