Description: Victory Lab : The Secret Science of Winning Campaigns, Paperback by Issenberg, Sasha, ISBN 0307954803, ISBN-13 9780307954800, Like New Used, Free shipping in the US Presents an assessment of how a team of academics, statisticians, and strategists are reshaping today's political campaigns, exploring war room strategies based in behavioral psychology and randomized experiments.
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Book Title: Victory Lab : the Secret Science of Winning Campaigns
Number of Pages: 416 Pages
Language: English
Publisher: Crown Publishing Group, T.H.E.
Item Height: 1.1 in
Publication Year: 2013
Topic: Political Process / Media & Internet, Political Process / Campaigns & Elections, Political Ideologies / Democracy, Movements / Behaviorism
Genre: Political Science, Psychology
Item Weight: 10.7 Oz
Author: Sasha Issenberg
Item Length: 8 in
Item Width: 5.3 in
Format: Trade Paperback