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Features: EX-LIBRARY
Book Title: Using Qualitative Research in Advertising : Strategies, Technique
Number of Pages: 240 Pages
Language: English
Publication Name: Using Qualitative Research in Advertising : Strategies, Techniques, and Applications
Publisher: SAGE Publications, Incorporated
Subject: Communication Studies, Research, Advertising & Promotion, Marketing / Research
Publication Year: 2011
Item Height: 0.5 in
Type: Textbook
Item Weight: 11 Oz
Subject Area: Social Science, Language Arts & Disciplines, Business & Economics
Author: Kim B. Sheehan, Eric E. Haley, Ronald E. Taylor, Margaret A. Morrison
Item Length: 9 in
Item Width: 6.1 in
Format: Trade Paperback
