Urban Innovation Networks: Understanding The City As A Strategic Resource

Description: Please refer to the section BELOW (and NOT ABOVE) this line for the product details - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - Title:Urban Innovation Networks: Understanding The City As A Strategic ResourceISBN13:9783319370743ISBN10:331937074XAuthor:Gutzmer, Alexander (Author)Description:This Book Offers Fresh Insights Into How Companies Can Engage With, And Make Use Of, The Modern Metropolis Based On Actor-Network Theory And The Resource-Based View Of The Firm, It Demonstrates How The Contemporary City Can Be Seen - And Used - As A Resource For Corporate Innovation The Main Argument Is That Companies Have To Build What The Author Calls Urban Innovation Networks After A Theory-Based Outline Of Such Networks, The Author Demonstrates The Extent To Which Different Institutional Players - Companies Such As Audi, Ikea And Siemens, But Also Arts Institutions Like The Haus Der Kunst In Munich - Are Already Working To Create Them The Book Combines Management Thinking With Urban Theory And The Sociology Of Networks To Create A Unique Blend Of Different Views Of Capitalism And Space, Offering A New Perspective On Both The Modern Metropolis And Globally Operating Companies Active Within Our Distinctly Urban Culture Binding:Paperback, PaperbackPublisher:SPRINGER NATUREPublication Date:2016-08-23Weight:0.44 lbsDimensions:0.29'' H x 9.21'' L x 6.14'' WNumber of Pages:123Language:English

Price: 55.07 USD

Location: USA

End Time: 2024-11-11T19:54:52.000Z

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