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Understanding Consumer Decision Making: The Means-end Approach To Marketing and

Description: New Hard cover

Price: 198.95 USD

Location: Sparks, Nevada

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Understanding Consumer Decision Making: The Means-end Approach To Marketing and

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Return shipping will be paid by: Buyer

All returns accepted: Returns Accepted

Item must be returned within: 30 Days

Refund will be given as: Money Back

Book Title: Understanding Consumer Decision Making: The Means-end Approach To

Publication Date: 2001-05-01

Pages: 466

Number of Pages: 466 Pages

Language: English

Publication Name: Understanding Consumer Decision Making : The Means-End Approach to Marketing and Advertising Strategy

Publisher: Taylor & Francis Group

Item Height: 1.7 in

Publication Year: 2001

Subject: Marketing / General, Consumer Behavior, General

Type: Textbook

Item Weight: 36.1 Oz

Item Length: 9.3 in

Subject Area: Business & Economics, Psychology

Author: Jerry C. Olson

Item Width: 6.5 in

Format: Hardcover

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