Description: Transparency Sale : How Unexpected Honesty and Understanding the Buying Brain Can Transform Your Results, Paperback by Caponi, Todd, ISBN 1646870220, ISBN-13 9781646870226, Like New Used, Free P&P in the UK
The future of sales is radically transparent. Are you ready for it?
Today, anyone buying anything relies on reviews and feedback shared by strangers and often trust those anonymously posted experiences more than the claims made by the providers of the products or services themselves. They expect to see the full picture and find out all of the pros and cons before making any purchase. And the larger the purchase, the greater the demand for transparency.
What if the key to selling was to do exactly the opposite of what most sales courses tell you to do?
It may be hard to imagine, but something as counterintuitive as leading with your flaws can result in faster sales cycles, increased win rates, and makes competing with you almost impossible. Leveraging transparency and vulnerability in your presentations and your negotiations leads to faster buyer consensus, larger deals, faster payments, longer commitments and more predictable sales forecasts.
In this groundbreaking book, award winning sales leader Todd Caponi will reveal his hard-earned secrets for engaging potential buyers with unexpected honesty and understanding the buying brain to get the deal you want, while delighting your customer with the experience.
Price: 13.15 GBP
Location: Castle Donington
End Time: 2025-02-03T01:52:23.000Z
Shipping Cost: 20 GBP
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Item Specifics
Return postage will be paid by: Buyer
Returns Accepted: Returns Accepted
After receiving the item, your buyer should cancel the purchase within: 30 days
Book Title: Transparency Sale : How Unexpected Honesty and Understanding the
Publisher: Ideapress Publishing
Item Height: 228 mm
Subject: Marketing
Publication Year: 2020
Number of Pages: 201 Pages
Publication Name: The Transparency Sale: How Unexpected Honesty and Understanding the Buying Brain Can Transform Your Results
Language: English
Type: Textbook
Author: Todd Caponi
Item Width: 152 mm
Format: Paperback
