Description: Working America Toyota Motor Sales Company, Ltd. (January 1, 2006) Signed card #915 of limited edition in slip case________________________________________________ From laid in letter: Toyota invested seven years of research in developing the Next Generation Tundra. Over this seven year period Toyota research engineers trekked across the U.S. to speak to people who love, use and drive full size pickups. They lived with and interviewed working Americans such as loggers, construction site workers, truckers, steelworkers, ranchers and oil drillers, to understand what they need in a truck. This process of learning is called “Genchi Genbutsu” in Japanese – “We came, saw, we listened and improved upon.” It is a cornerstone of Toyota’s corporate philosophy. “Working America” is a tribute to this body of research and to these largely blue-collar Americans. Saatchi & Saatchi LA contracted three of America’s top photojournalists including James Nachtwey, Steve McCurry and Jeff Dunas, to essentially "follow in the footsteps" of the Toyota engineers who first undertook this study. The book includes essays penned by six nationally recognized writers such as Hampton Sides, David Masiel and Bill Vaughn, Randy Wayne White, Robert Andrew Powell, and is edited by Philip Armour.
Price: 149.95 USD
Location: Ravenden Springs, Arkansas
End Time: 2024-11-23T11:31:22.000Z
Shipping Cost: 5.95 USD
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Item Specifics
Return shipping will be paid by: Buyer
All returns accepted: Returns Accepted
Item must be returned within: 30 Days
Refund will be given as: Money Back
Publication Year: 2006
Format: Hardcover
Language: English
Book Title: Working America
Author: staff
Narrative Type: Nonfiction
Features: Illustrated, Numbered Copy, Slip case
Publisher: Toyota Motor Sales Company, Ltd.
Genre: History
Topic: Next Generation Toyota Tundra
