Description: Please refer to the section BELOW (and NOT ABOVE) this line for the product details - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - Title:This Business Has Legs: How I Used Infomercial Marketing To Create The $100,000,000 Thighmaster Craze: An Entrepreneurial Adventure StoryISBN13:9780471147497ISBN10:0471147494Author:Bieler, Peter (Author), Costas, Suzanne (With)Description: Binding:Paperback, PaperbackPublisher:WileyPublication Date:1996-05-28Weight:0.7 lbsDimensions:0.49'' H x 9.18'' L x 6.32'' WNumber of Pages:224Language:English
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Book Title: This Business Has Legs : How I Used Infomercial Marketing to Create the $100,000,000 Thighmaster Craze: an Entrepreneurial Adventure Story
Item Length: 9.6in
Item Height: 0.9in
Item Width: 6.3in
Author: Peter Bieler
Format: Trade Paperback
Language: English
Topic: Entertainment & Performing Arts, Advertising & Promotion, Corporate & Business History
Publisher: Wiley & Sons, Incorporated, John
Publication Year: 1996
Genre: Biography & Autobiography, Business & Economics
Item Weight: 19 Oz
Number of Pages: 224 Pages