Description: What makes a winner? Why do some succeed both in life and in business, and others fail? The 'winner effect' is a term used in biology to describe how an animal that has won a few fights against weak opponents is much more likely to win later bouts against stronger contenders. As Ian Robertson reveals, it applies to humans, too. Success changes the chemistry of the brain, making you more focused, smarter, more confident and more aggressive. And the more you win, the more you will go on to win. But the downside is that winning can become physically addictive. By understanding what the mental and physical changes are that take place in the brain of a 'winner', how they happen, and why they affect some people more than others, Robertson explains what makes a winner or a loser - and how we can use the answers to these questions to understand better the behaviour of our business colleagues, employees, family and friends.
Price: 15.63 USD
Location: Matraville, NSW
End Time: 2025-01-02T11:28:47.000Z
Shipping Cost: 0 USD
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Return shipping will be paid by: Buyer
All returns accepted: Returns Accepted
Item must be returned within: 60 Days
Refund will be given as: Money Back
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EAN: 9781408831656
UPC: 9781408831656
ISBN: 9781408831656
MPN: N/A
Format: Paperback, 320 pages
Author: Robertson, Ian
Book Title: The Winner Effect: The Science of Success and How
Item Height: 2.69 cm
Item Length: 19.8 cm
Item Weight: 0.2 kg
Item Width: 12.9 cm
Language: Eng
Publisher: Bloomsbury Publishing PLC
