The Travel Industry by Chuck Y. Gee (English) Hardcover Book

Description: FREE SHIPPING UK WIDE The Travel Industry by Chuck Y. Gee, James C. Makens, Dexter J.L. Choy Thoroughly updated, the Third Edition of this highly respected text explores each component of the travel industry from a global perspective. New topics include: ecotourism, tourism marketing, yield management, adventure travel, travel agency mergers, and the impact of new technology on the travel industry. FORMAT Hardcover LANGUAGE English CONDITION Brand New Publisher Description The Travel Industry Third Edition What makes a positive visitor experience? Authors Chuck Y. Gee, Ph.D., DPS (Hon.), James C. Makens, Ph.D., and Dexter J.L. Choy, Ph.D. assert that public policies—local, regional, and even global—play a vital role in defining the quality of a visitors experience. The savvy hospitality and travel professional will not only understand these influences, but know how to shape them. The Travel Industry helps the student achieve both goals. This innovative third edition focuses on topics of a more global nature, such as concepts of trade barriers as impediments to promoting international travel and tourism. Specific illustrations are offered on how government policies, including diplomatic recognition, will affect tourism trade relationships. The third edition also covers current U.S. policies and reciprocal acts to promote tourism exchanges with other countries, as well as a special section on the amusement, entertainment, and retail product aspects of tourism. Other highlights of the third edition include: the impact of technology on travel distribution systems ticketless travel leading to a redefining of the role of tomorrows travel agents expanded text on land transportation, including discussions on NAFTAs effect on rail travel information on tourist business enterprises technology and the international hotel business. To enhance student learning, every chapter of The Travel Industry offers study objectives, key terms, illustrations, industry vignettes, a summary, discussion questions, and suggested assignments. Back Cover The Travel Industry Third Edition What makes a positive visitor experience? Authors Chuck Y. Gee, Ph.D., DPS (Hon.), James C. Makens, Ph.D., and Dexter J.L. Choy, Ph.D. assert that public policies--local, regional, and even global--play a vital role in defining the quality of a visitors experience. The savvy hospitality and travel professional will not only understand these influences, but know how to shape them. The Travel Industry helps the student achieve both goals. This innovative third edition focuses on topics of a more global nature, such as concepts of trade barriers as impediments to promoting international travel and tourism. Specific illustrations are offered on how government policies, including diplomatic recognition, will affect tourism trade relationships. The third edition also covers current U.S. policies and reciprocal acts to promote tourism exchanges with other countries, as well as a special section on the amusement, entertainment, and retail product aspects of tourism. Other highlights of the third edition include: * the impact of technology on travel distribution systems * ticketless travel leading to a redefining of the role of tomorrows travel agents * expanded text on land transportation, including discussions on NAFTAs effect on rail travel * information on tourist business enterprises * technology and the international hotel business. To enhance student learning, every chapter of The Travel Industry offers study objectives, key terms, illustrations, industry vignettes, a summary, discussion questions, and suggested assignments. Flap The Travel Industry Third Edition What makes a positive visitor experience? Authors Chuck Y. Gee, Ph.D., DPS (Hon.), James C. Makens, Ph.D., and Dexter J.L. Choy, Ph.D. assert that public policies--local, regional, and even global--play a vital role in defining the quality of a visitors experience. The savvy hospitality and travel professional will not only understand these influences, but know how to shape them. The Travel Industry helps the student achieve both goals. This innovative third edition focuses on topics of a more global nature, such as concepts of trade barriers as impediments to promoting international travel and tourism. Specific illustrations are offered on how government policies, including diplomatic recognition, will affect tourism trade relationships. The third edition also covers current U.S. policies and reciprocal acts to promote tourism exchanges with other countries, as well as a special section on the amusement, entertainment, and retail product aspects of tourism. Other highlights of the third edition include: * the impact of technology on travel distribution systems * ticketless travel leading to a redefining of the role of tomorrows travel agents * expanded text on land transportation, including discussions on NAFTAs effect on rail travel * information on tourist business enterprises * technology and the international hotel business. To enhance student learning, every chapter of The Travel Industry offers study objectives, key terms, illustrations, industry vignettes, a summary, discussion questions, and suggested assignments. Author Biography Chuck Y. Gee and James C. Makens are the authors of The Travel Industry, 3rd Edition, published by Wiley. Table of Contents OVERVIEW OF THE TRAVEL INDUSTRY. The Travel Industry Network. The Development of Travel. Travel Trends and Motivations. GOVERNMENT ROLE AND PUBLIC POLICY. Diplomatic and Consular Framework. National Tourism Administration and Public Policy. TOURISM DEVELOPMENT. Destination Planning and Development. Impacts of Tourism. SELLING TRAVEL. Travel Sales Distribution Systems. Travel Agencies and Other Intermediaries. TRANSPORTATION SERVICES. Water Transportation. Land Transportation. Air Transportation. HOSPITALITY AND RELATED SERVICES. Accommodations. Food and Beverage. Amusement, Entertainment, and Sports-Related Tourism. Travel-Related Shopping and Financial Services. Appendix. Glossary. Index. Long Description The Travel Industry Third Edition What makes a positive visitor experience? Authors Chuck Y. Gee, Ph.D., DPS (Hon.), James C. Makens, Ph.D., and Dexter J.L. Choy, Ph.D. assert that public policies--local, regional, and even global--play a vital role in defining the quality of a visitors experience. The savvy hospitality and travel professional will not only understand these influences, but know how to shape them. The Travel Industry helps the student achieve both goals. This innovative third edition focuses on topics of a more global nature, such as concepts of trade barriers as impediments to promoting international travel and tourism. Specific illustrations are offered on how government policies, including diplomatic recognition, will affect tourism trade relationships. The third edition also covers current U.S. policies and reciprocal acts to promote tourism exchanges with other countries, as well as a special section on the amusement, entertainment, and retail product aspects of tourism. Other highlights of the third edition include: * the impact of technology on travel distribution systems * ticketless travel leading to a redefining of the role of tomorrows travel agents * expanded text on land transportation, including discussions on NAFTAs effect on rail travel * information on tourist business enterprises * technology and the international hotel business. To enhance student learning, every chapter of The Travel Industry offers study objectives, key terms, illustrations, industry vignettes, a summary, discussion questions, and suggested assignments. Details ISBN0471287741 Author Dexter J.L. Choy Pages 512 Language English Edition 3rd ISBN-10 0471287741 ISBN-13 9780471287742 Media Book Format Hardcover Illustrations Yes Year 1997 Imprint John Wiley & Sons Inc Place of Publication New York Country of Publication United States Affiliation Univ. of Hawaii Short Title TRAVEL INDUSTRY REV/E 3/E DOI 10.1604/9780471287742 UK Release Date 1997-01-09 AU Release Date 1997-01-09 NZ Release Date 1997-01-09 US Release Date 1997-01-09 Publisher John Wiley & Sons Inc Edition Description 3rd edition Publication Date 1997-01-09 Replaces 9780442228255 DEWEY 338.4791 Audience Undergraduate We've got this At The Nile, if you're looking for it, we've got it. 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