Description: The Persuasion CodeHow Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime Author(s): Christophe Morin, Patrick Renvoise Format: Hardback Publisher: John Wiley & Sons Inc, United States Imprint: John Wiley & Sons Inc ISBN-13: 9781119440703, 978-1119440703 Synopsis The?Persuasion Code Capture, convince, and close?scientifically Most of your attempts to persuade are doomed to fail because the brains of your audience automatically reject messages that disrupt their attention. This book makes the complex science of persuasion simple. Learn to develop better marketing and sales messages based on a scientific model; NeuroMap?. ?Regardless of your level of expertise in marketing, neuromarketing, neuroscience or psychology:?The Persuasion Code: How?Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime?will make your personal and business lives more successful by unveiling a credible and practical approach towards creating a breakthrough persuasion strategy. This book will satisfy your interest in neuromarketing, scientific persuasion, sales, advertising effectiveness, website conversion, marketing strategy and sales presentations. It?ll teach you the value of the award-winning persuasion model NeuroMapTM : the only model based on the science of how your customers use their brain to make any decision including a buying decision. You will appreciate why this scientific approach has helped hundreds of companies and thousands of executives achieve remarkable results. Written by the founders of SalesBrain who pioneered the field of neuromarketing SalesBrain has trained more than 100,000 executives worldwide including over 15,000 CEO Includes guidance for creating your own neuromarketing plan Advance your business or career by creating persuasive messages based on the working principle of the brain.
Price: 17.78 GBP
Location: Aldershot
End Time: 2025-01-31T07:30:23.000Z
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Book Title: The Persuasion Code
Number of Pages: 352 Pages
Publication Name: The Persuasion Code: How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime
Language: English
Publisher: John Wiley & Sons INC International Concepts
Item Height: 237 mm
Subject: Marketing
Publication Year: 2018
Type: Textbook
Item Weight: 556 g
Subject Area: Developmental Psychology
Author: Patrick Renvoise, Christophe Morin
Item Width: 159 mm
Format: Hardcover