Description: Shoe Dog : A Memoir by the Creator of Nike, Paperback by Knight, Phil, ISBN 1501135929, ISBN-13 9781501135927, Like New Used, Free shipping in the US "Young, searching, fresh out of business school, Phil Knight borrowed fifty dollars from his father and launched a company with one simple mission: import high-quality, low-cost running shoes from Japan. Selling the shoes from the trunk of his Plymouth Valiant, Knight grossed eight thousand dollars that first year, 1963. Today, Nike's annual sales top $30 billion. In this Age of Startups, Knight's Nike is the gold standard, and its swoosh is more than a logo. A symbol of grace and greatness, it's one of the few icons instantly recognized in every corner of the world. But Knight, the man behind the swoosh, has always been a mystery. Now, for the first time ever, in a memoir that's candid, humble, startling, funny, and beautifully crafted, he tells his story at last. He begins with his crossroads moment: twenty-four years old, backpacking around the world, wrestling with life's Great Questions, he decides the unconventional path is the only one for him. Rather than work for a big corporation, he will create something all his own, something new, dynamic, different. Knight details the many terrifying risks he encountered along the way, the crushing setbacks, the ruthless competitors, the countless doubters and haters and hostile bankers--as well as his many thrilling triumphs and narrow escapes. Above all, he recalls the foundational relationships that formed the heart and soul of Nike, with his former track coach, the irascible and charismatic Bill Bowerman, and with his first employees, a ragtag group of misfits and savants who quickly became a band of swoosh-crazed brothers. Together, harnessing the electrifying power of a bold vision and a shared belief in the redemptive, transformative power of sport, they created a brand, and a culture, that changed everything"--
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Book Title: Shoe Dog : a Memoir by the Creator of Nike
Number of Pages: 400 Pages
Language: English
Publisher: Scribner
Item Height: 1.1 in
Publication Year: 2018
Topic: Industries / Retailing, Personal Memoirs, Corporate & Business History, Business, Running & Jogging
Genre: Sports & Recreation, Biography & Autobiography, Business & Economics
Item Weight: 15.2 Oz
Item Length: 9 in
Author: Phil Knight
Item Width: 6 in
Format: Trade Paperback