Rupert Murdoch's China Adventures World's Most Powerful Media Mogul Lost Fortune

Description: Shipping: All items will be packed safely in a sturdy package for safe shipping. We ship internationally and offer combined shipping for multiple purchases. Expedited, Priority Mail and FedEx shipping available Once payment is received, we ship your item on the next business day. Rupert Murdoch's China Adventures: How the World's Most Powerful Media Mogul Lost a Fortune and Found a Wife Paperback – April 9, 2008 by Bruce Dover (Author) Rupert Murdoch, media mogul and global celebrity billionaire, is well-known for his impulsive actions and enormous deals. Prior to his recent takeover of the Dow Jones, Murdoch spent years working to gain a foothold in China. Rupert Murdoch's China Adventures tells this scintillating story, offering insight into Murdoch's infamous News Corp. Beginning in the mid 80s, Murdoch quickly discovered that gaining media access to China was a whole different ballgame than anywhere else in the world. Unlike in the West, the Chinese Communist leadership didn't need the support of the media to retain power, robbing him of his usual leverage, and their ability to regulate and control business was close to absolute. The Propaganda Department was given a watching brief on Murdoch's activities, and he was kept well away from the upper echelons of power. But despite the barriers put in his way, Murdoch's News Corp has still had a profound effect, transforming staid Chinese television into a popular entertainment medium and effectively connecting China to the world through the internet. Insider Bruce Dover paints a personal picture of Murdoch at work, with telling anecdotes of the billionaire in his prime, and recounts how he fatefully introduced his boss to Wendi Deng, Murdoch's future wife. This fascinating book is engagingly written and peppered with entertaining tales of the trials and tribulations of an eccentric billionaire and his interactions with the Chinese government. eview "Bruce Dover offers a smart read on a big bet by Mr. Murdoch that confounded him: trying to reach China's 380 million television households with Fox-style news and entertainment."—The New York Times "A new biography of Rupert Murdoch just out in Australia and Britain wasn't set to hit these shores until July, but buzz from overseas has U.S. book retailers clamoring for an earlier release. Why all the fuss? Rupert Murdoch's China Adventures: How the World's Most Powerful Media Mogul Lost a Fortune and Found a Wife is an inside look at Murdoch's forays into China-and early courtship of wife Wendi Deng."—Fortune "The disastrous end to Murdoch's China Adventure is a case study in how not to enter a market as complex as China and, for Murdoch's many detractors, will provide the guilty pleasure of Schadenfreude. [...] It's a good thing for Dover that Murdoch, so he claims, never reads about himself."—Shelf Awareness "A rare insider's account of how the Chinese got the better of a businessman who usually gets what he wants."—Economist Paperback: 256 pages Publisher: Tuttle Publishing (April 9, 2008) Language: English CONDITION VERY GOOD First Edition 2008 by Tuttle, Paperback 256 pages w many b/w and full color photo plates. Book in close to new condition. Interior clean, no markings odor or animal hairs, tiny bend on back cover. ABOUT US: 15 years of experience in online selling with high customer satisfaction . BUY WITH CONFIDENCE - If you don't like the item, just return it in the way you received it and we will gladly return the purchase price. We offer combined shipping for one low shipping charge. PLEASE CLICK HERE FOR MORE GREAT Books on Politics, Business, Art and HISTORY Please click the link below for all items for sale: PLEASE CLICK HERE FOR Great Collectible AUDIO CDs, Vintage 78 rpm Records and Turntable/ Phonograph Items Powered by SixBit's eCommerce Solution

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End Time: 2024-11-15T23:40:24.000Z

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