Description: Whether you're a student of business, an entrepreneur, or just interested in gaining insight into the changing nature of business platforms, this book has something to offer. Platform Revolution: How Networked Markets Are Transforming the Economy--And How to Make Them Work for You explores how the rise of digital platforms is transforming the world of business. Written by three leading academics in the field, the book offers a wealth of insights and analysis to help readers better understand the platform economy. Like new AttboxD
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Type: NA
Publication Name: NA
ISBN-13: 9780393249132
Book Title: Platform Revolution : How Networked Markets Are Transforming the Economy--And How to Make Them Work for You
Item Length: 0.9in
Item Height: 0.1in
Item Width: 0.6in
Author: Geoffrey G. Parker, Sangeet Paul Choudary, Marshall w. Van Alstyne
Format: Hardcover
Language: English
Topic: Industries / Computers & Information Technology, Entrepreneurship, E-Commerce / Internet Marketing, General, New Business Enterprises, E-Commerce / General (See Also Computers / Electronic Commerce), Management, Strategic Planning, Organizational Development
Publisher: Norton & Company, Incorporated, w. w.
Publication Year: 2016
Genre: Technology & Engineering, Business & Economics
Item Weight: 19.9 Oz
Number of Pages: 352 Pages