Description: Organizational Change : Creating Change Through Strategic Communication, Hardcover by Lewis, Laurie K., ISBN 1405191902, ISBN-13 9781405191906, Brand New, Free shipping in the US "What is organizational change and how it can be brought about? Organizational Change integrates major empirical, theoretical and conceptual approaches to implementating communication in organizational settings. Laurie Lewis ties together the disparate literatures in management, education, organizational sociology, and communication to explore how the practices and processes of communication work in real-world cases of change implementation. Written for both undergraduate and graduate students, th fills in an important piece of the applied communication puzzle as it relates to organizations. In addition to giving a bold and comprehensive overview of communication research and ideas on change and those who bring it about, each chapter is illustratedwith student friendly, real life case studies from organizations, including organizational mergers, governmental or nonprofit policy or procedural implementation, or technological innovation. "--
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Book Title: Organizational Change : Creating Change Through Strategic Communi
Number of Pages: 320 Pages
Language: English
Publication Name: Organizational Change : Creating Change Through Strategic Communication
Publisher: Wiley & Sons, Incorporated, John
Publication Year: 2011
Subject: Business Communication / General, Communication Studies, Organizational Development
Item Height: 0.9 in
Type: Textbook
Item Weight: 20.8 Oz
Item Length: 9.3 in
Subject Area: Language Arts & Disciplines, Business & Economics
Author: Laurie Lewis
Item Width: 6.3 in
Series: Foundations of Communication Theory Ser.
Format: Hardcover
