Description: "My Life in Advertising" is an autobiography detailing the life of advertising genius Claude C. Hopkins (author of the business classic "Scientific Advertising"). This book is not written as a personal history, but as a business story. The chief object behind every chapter is to offer helpful suggestions to those who will follow his advice. As practical as it is interesting, "My Life in Advertising" is a must-read book for anyone wanting to understand the secrets of how to sell. Many of his strategies and techniques still apply today, even for internet marketing.
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Location: East Hanover, New Jersey
End Time: 2025-01-06T13:38:49.000Z
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Item Specifics
Return shipping will be paid by: Buyer
All returns accepted: Returns Accepted
Item must be returned within: 60 Days
Refund will be given as: Money Back
Return policy details:
EAN: 9781478347330
UPC: 9781478347330
ISBN: 9781478347330
MPN: N/A
Recommended Age Range: 0-12 months
Book Title: My Life in Advertising
Number of Pages: 132 Pages
Language: English
Publisher: CreateSpace
Topic: Marketing / General
Publication Year: 2012
Item Height: 0.3 in
Genre: Business & Economics
Item Weight: 9 Oz
Author: Claude. Hopkins
Item Length: 9 in
Item Width: 6 in
Format: Trade Paperback
