Description: This textbook is a valuable resource for students and professionals interested in the subject area of business and economics, specifically in the field of services marketing. It covers various concepts, strategies, and cases related to services marketing and is authored by K. Douglas Hoffman and John E. G. Bateson. The book is published by Cengage South-Western and is part of the Mindtap Course List Ser. series. The book measures 10.2 inches in length, 8.2 inches in width, and 0.9 inches in height, with a weight of 37.7 ounces. It contains 480 pages and is in a hardcover format. The book is written in English and was published in 2016. The textbook is ideal for those interested in marketing and general, industries and services, and is a must-have for anyone looking to expand their knowledge in this field.
Price: 29.99 USD
Location: Grenada, Mississippi
End Time: 2024-12-24T00:27:32.000Z
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Item Specifics
Restocking Fee: No
Return shipping will be paid by: Buyer
All returns accepted: Returns Accepted
Item must be returned within: 30 Days
Refund will be given as: Money Back
Number of Pages: 480 Pages
Publication Name: Services Marketing : concepts, Strategies, and Cases
Language: English
Publisher: Cengage South-Western
Subject: Marketing / General, Industries / Service, General
Publication Year: 2016
Item Height: 0.9 in
Features: Revised
Item Weight: 37.7 Oz
Type: Textbook
Subject Area: Business & Economics
Item Length: 10.2 in
Author: K. Douglas Hoffman, John E. G. Bateson
Item Width: 8.2 in
Series: Mindtap Course List Ser.
Format: Hardcover