Description: Media Relations for Nonprofits : 115 Winning Ideas to Improve Your Media Relations Efforts, Paperback by Stevenson, Scott C. (EDT), ISBN 1118693000, ISBN-13 9781118693001, Like New Used, Free shipping in the US Originally published by Stevenson, Inc., this practical resource helps nonprofit leaders and professions discover new ways to forge winning relationships with media professionals, learn what other nonprofits are doing to increase news coverage and build awareness and learn new techniques and procedures to improve media relations. Important topics covered include: The national news Interviews Free publicity Writing news releases Avoiding common media mistakes Handling negative publicity Responding to reporters Employee engagement Media coverage Online pressrooms Radio and TV exposure Strategic partnerships Hotsheets Media databases Special events Media buyers Media archives Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.
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Restocking Fee: No
Return shipping will be paid by: Buyer
All returns accepted: Returns Accepted
Item must be returned within: 14 Days
Refund will be given as: Money Back
Book Title: Media Relations for Nonprofits : 115 Winning Ideas to Improve You
Number of Pages: 52 Pages
Language: English
Publication Name: Media Relations for Nonprofits : 115 Winning Ideas to Improve Your Media Relations Efforts
Publisher: Wiley & Sons, Incorporated, John
Subject: Nonprofit Organizations & Charities / General
Publication Year: 2013
Item Height: 0.1 in
Item Weight: 4.1 Oz
Type: Textbook
Item Length: 10.9 in
Subject Area: Business & Economics
Author: Scott C. Stevenson
Item Width: 8.5 in
Series: Nonprofit Communications Report
Format: Trade Paperback
