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Master Data Management in Practice : Achieving True Customer MDM, Hardcover b...

Description: Master Data Management in Practice : Achieving True Customer MDM, Hardcover by Cervo, Dalton; Allen, Mark, ISBN 0470910550, ISBN-13 9780470910559, Brand New, Free shipping in the US In this book, authors Dalton Cervo and Mark Allen show you how to implement Master Data Management (MDM) within your business model to create a more quality controlled approach. Focusing on techniques that can improve data quality management, lower data maintenance costs, reduce corporate and compliance risks, and drive increased efficiency in customer data management practices, th will guide you in successfully managing and maintaining your customer master data. You'll find the expert guidance you need, complete with tables, graphs, and charts, in planning, implementing, and managing MDM.

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End Time: 2025-01-12T08:54:29.000Z

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Master Data Management in Practice : Achieving True Customer MDM, Hardcover b...

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Book Title: Master Data Management in Practice : Achieving True Customer MDM

Number of Pages: 272 Pages

Language: English

Publication Name: Master Data Management in Practice : Achieving True Customer Mdm

Publisher: Wiley & Sons, Incorporated, John

Subject: Customer Relations, Decision-Making & Problem Solving, Computer Science, Databases / Data Warehousing

Publication Year: 2011

Item Height: 1 in

Item Weight: 16.5 Oz

Type: Textbook

Subject Area: Computers, Business & Economics

Item Length: 9.3 in

Author: Mark Allen, Dalton Cervo

Item Width: 6.5 in

Series: Wiley Corporate F&A Ser.

Format: Hardcover

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