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Book Title: Marketing Research : An Applied Approach Thomas C., Taylor, James
Publication Year: 1983
Number of Pages: 720 Pages
Publication Name: Marketing Research : an Applied Approach
Language: English
Publisher: McGraw-Hill Companies, T.H.E.
Subject: Marketing / General, Marketing / Research
Type: Textbook
Author: Thomas C. Kinnear, James R. Taylor
Subject Area: Business & Economics
Series: Marketing Ser.
Format: Hardcover