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Marketing Research : An Applied Approach Thomas C., Taylor, James

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Marketing Research : An Applied Approach Thomas C., Taylor, JamesMarketing Research : An Applied Approach Thomas C., Taylor, James

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Book Title: Marketing Research : An Applied Approach Thomas C., Taylor, James

Publication Year: 1983

Number of Pages: 720 Pages

Publication Name: Marketing Research : an Applied Approach

Language: English

Publisher: McGraw-Hill Companies, T.H.E.

Subject: Marketing / General, Marketing / Research

Type: Textbook

Author: Thomas C. Kinnear, James R. Taylor

Subject Area: Business & Economics

Series: Marketing Ser.

Format: Hardcover

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