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Marketing Engineering: Computer-Assisted Marketing Analysis and Planning

Description: Marketing Engineering: Computer-Assisted Marketing Analysis and Planning by Lilien, Gary L. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less

Price: 11.68 USD

Location: Aurora, Illinois

End Time: 2024-11-09T21:06:06.000Z

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Marketing Engineering: Computer-Assisted Marketing Analysis and Planning

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Return shipping will be paid by: Seller

All returns accepted: Returns Accepted

Item must be returned within: 30 Days

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Binding: Hardcover

Weight: 2 lbs

Product Group: Book

IsTextBook: Yes

Number of Pages: 518 Pages

Language: English

Publication Name: Marketing Engineering : Computer-Assisted Marketing Analysis and Planning

Publisher: Prentice Hall PTR

Item Height: 1 in

Subject: Marketing / General, Decision-Making & Problem Solving

Publication Year: 2002

Type: Textbook

Item Weight: 42.5 Oz

Author: Gary L. Lilien, Arvind Rangaswamy

Item Length: 10.3 in

Subject Area: Business & Economics

Item Width: 8.2 in

Format: Hardcover

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