Description: Lehigh Acres, Florida, Images of America, Paperback Lehigh Acres emerged from an expanse of southwest Florida's wild lands due to the vision of industrialist, inventor, and self-made millionaire Leonard Lee Ratner and his business partners in the Lee County Land and Title Company. For Ratner, southwest Florida represented a land of opportunity. In 1952, he purchased Lucky Lee Ranch in eastern Lee County as a means to maintain his fortune; however, a chance meeting in Miami with Gerald Gould, a young advertising executive, forever changed the future of this Florida ranchland. They formed a company, began subdividing the land, and devised a marketing plan to attract buyers from the Midwest and Northeast by selling dreams in "a golden land of opportunity" and touting an average temperature of 74 degrees. Soon, roadways, model homes, the Lehigh Acres Country Club and Motel, and an ultramodern auditorium brought the community to life. As the decades moved on, the company's holdings grew to 60,000 acres, making Lehigh Acres one of the largest subdivided communities in the nation. Rich in natural beauty, amenities, and activities, the dynamic marketing team convincingly sold many on the idea "that you needn't be a millionaire to live like one" in Lehigh Acres.
Price: 16.24 USD
Location: Columbia, South Carolina
End Time: 2024-10-20T22:22:26.000Z
Shipping Cost: 0 USD
Product Images
Item Specifics
Return shipping will be paid by: Buyer
All returns accepted: Returns Accepted
Item must be returned within: 30 Days
Refund will be given as: Money back or replacement (buyer's choice)
Brand: Unbranded
MPN: 9781467112079
Book Title: Lehigh Acres
Item Length: 9.2in
Item Height: 0.3in
Item Width: 6.5in
Author: Carla Ulakovic
Format: Trade Paperback
Language: English
Topic: Subjects & Themes / Regional (See Also Travel / Pictorials), United States / State & Local / South (Al, Ar, FL, GA, Ky, La, ms, Nc, SC, Tn, VA, WV), Sociology / General, Pictorials (See Also Photography / Subjects & Themes / Regional), United States / South / South Atlantic (DC, De, FL, GA, Md, Nc, SC, VA, WV)
Publisher: Arcadia Publishing
Publication Year: 2014
Genre: Photography, Travel, History, Social Science
Item Weight: 0.7 Oz
Number of Pages: 128 Pages
