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Release Year: 1993
Book Title: Integrated Marketing Communications: Putting It Together & Mak...
Number of Pages: 240 Pages
Publication Name: Integrated Marketing Communications: Putting It Together and Making It Work
Language: English
Publisher: McGraw-Hill Companies, T.H.E.
Item Height: 0.8 in
Subject: Business Communication / General, Marketing / General
Publication Year: 1993
Type: Textbook
Item Weight: 18.7 Oz
Subject Area: Business & Economics
Author: Stanley Tannenbaum, Don E. Schultz, Robert F. Lauterborn
Item Length: 9.3 in
Item Width: 6.3 in
Format: Hardcover