Impact Measurement and Outcomes Evaluation Using Salesforce for Nonprofits: A Gu

Description: Impact Measurement and Outcomes Evaluation Using Salesforce for Nonprofits by Dustin MacDonald Conduct impact measurement and outcomes evaluation, with a specific focus on nonprofits, using Salesforce Nonprofit Cloud (aka Salesforce for Nonprofits). FORMAT Paperback CONDITION Brand New Publisher Description Conduct impact measurement and outcomes evaluation, with a specific focus on nonprofits, using Salesforce Nonprofit Cloud (aka Salesforce for Nonprofits). As funding grows more challenging for nonprofits, having a robust technology system in place allows nonprofits to better seek out funding and receive more when they do. Readers of this book will be better positioned to ensure the long-term success of their organization and make maximum use of their technology.The book begins with an introduction to Salesforce and to Nonprofit Cloud for users who may be new to the platform. Next, you will learn the fundamentals of impact measurement and outcomes evaluation. You will understand why these are important and discover several frameworks that can be used to select outcomes that make sense for your organization to prove that its work is successful. These frameworks include Social Return on Investment (SROI), Cost-Benefit Analysis (CBA), and Pre and Post Comparison (and others).You will use your chosen framework to develop a logic model or theory of change which demonstrates how the work that nonprofits do translates into the outputs and outcomes that clients experience and that nonprofits seek funding to deliver. After covering the theory, author Dustin MacDonald teaches you how to translate the framework you chose into Salesforce. You will learn how to create reports, dashboards, formula fields, roll up summaries, and other basic Salesforce tools in order to collect the information you need to validate your framework.This book also demonstrates how to report on the outcomes you have achieved, tweak results to improve performance, and see the entire end-to-end experience in practice through a set of case studies. The book concludes with a discussion of advanced tools and techniques available inside Salesforce, such as Einstein Prediction Builder, as well as information on how you can immediately apply what you have learned to your own organization.What You Will LearnUnderstand how to use Nonprofit Cloud to collect and analyze dataKnow how to create a theory of change that shows your impactBecome adept at working with impact measurement frameworksBuild everything you need in Salesforce without writing a single line of codeTurn your insights into new funding to keep your organization strongWho This Book Is ForSalesforce administrators, nonprofit staff members, and others working at nonprofits who are required to conduct impact measurement and outcomes evaluation. Additionally, business analysts and technical architects who are designing and implementing solutions for nonprofits at implementation partners will benefit from this book. Author Biography Dustin K. MacDonald is 10x Salesforce Certified, including as a nonprofit Cloud Consultant. He holds an Accredited Professional in Einstein Prediction Builder and is currently a Senior Consultant at a mid-sized Salesforce Implementation Partner that focuses exclusively on nonprofits and public sector organizations. He is a former Affiliate Professor in Data Science at Eastern University in St. Davids, Pennsylvania and holds several degrees: Bachelor of Professional Arts in Human Services, Master of Science in Data Science, and Master of Business Administration. Dustin was motivated to write this book because there are no books available on Nonprofit Cloud for nonprofit users who may lack technical knowledge, and the timing is right as Salesforce is increasing its focus on this vertical. Table of Contents Chapter 1: Introduction to Salesforce for Nonprofits.- Chapter 2: Impact Measurement and Outcomes Evaluation.- Chapter 3: Developing a Logic Model/Theory of Change.- Chapter 4: Using Salesforce to Build Your Framework.- Chapter 5: Reporting.- Chapter 6: Evaluating Impact. Chapter 7: The Change Management Process. Chapter 8: Case Studies.- Chapter 9: Advanced Techniques.- Chapter 10: Conclusion. Details ISBN1484297075 Author Dustin MacDonald Publisher APress Edition Description 1st ed. Year 2023 Edition 1st ISBN-13 9781484297070 Format Paperback Imprint APress Place of Publication Berkley Country of Publication United States Audience Professional & Vocational Subtitle A Guide to Data-Driven Frameworks ISBN-10 1484297075 Pages 225 Illustrations 94 Illustrations, black and white; XXI, 225 p. 94 illus. Publication Date 2023-09-28 US Release Date 2023-09-28 UK Release Date 2023-09-28 We've got this At The Nile, if you're looking for it, we've got it. With fast shipping, low prices, friendly service and well over a million items - you're bound to find what you want, at a price you'll love! TheNile_Item_ID:151268896;

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