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Hooked - How Leaders Connect, Engage and Inspire with Storytelling [Paperback]

Description: How to use storytelling to move people to action In today's hyper-competitive business environment, leaders who can engage and inspire their teams and organisations have a distinct advantage. Using the art of effective storytelling, leaders can defeat information overload to inspire the emotion and effort needed to adopt new strategies, attract new clients, or win new business. Dry facts and data fade from memory over time, but an engaging story is difficult to forget. In Hooked, communication and business storytelling experts Gabrielle Dolan and Yamini Naidu use real-world examples and proven, effective techniques to teach the skill of great business storytelling. They explain what good storytelling is, why business leaders need to learn it, how to create effective stories, and how to practice for perfection. Offers proven advice on telling engaging, inspiring storiesIncludes real-world examples and case studies of what to do and not to doFeatures tips, lists, checklists, business models, worksheets, links to online quizzes, and other valuable resources For CEOs and other business leaders who need to communicate more effectively and persuasively, Hooked offers effective techniques and valuable guidance.

Price: 11.28 GBP

Location: Gloucester

End Time: 2025-01-02T12:23:13.000Z

Shipping Cost: 17.48 GBP

Product Images

Hooked - How Leaders Connect, Engage and Inspire with Storytelling [Paperback]Hooked - How Leaders Connect, Engage and Inspire with Storytelling [Paperback]

Item Specifics

Return postage will be paid by: Buyer

Returns Accepted: Returns Accepted

After receiving the item, your buyer should cancel the purchase within: 60 days

Return policy details:

EAN: 9781118637623

UPC: 9781118637623

ISBN: 9781118637623

MPN: N/A

Book Title: Hooked - How Leaders Connect, Engage and Inspire w

Item Length: 21.6 cm

Number of Pages: 216 Pages

Language: English

Publication Name: Hooked: How Leaders Connect, Engage and Inspire with Storytelling

Publisher: John Wiley & Sons INC International Concepts

Publication Year: 2013

Subject: Business

Item Height: 208 mm

Item Weight: 300 g

Type: Textbook

Author: Gabrielle Dolan, Yamini Naidu

Item Width: 140 mm

Format: Paperback

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