Description: Gracious and Strong by Celia Swanson From the first female executive vice president of Walmart Inc., Gracious and Strong reveals what it means to rise above uncertain leadership challenges and make essential hard-right decisions. FORMAT Paperback LANGUAGE English CONDITION Brand New Publisher Description From the first female executive vice president of Walmart Inc., Gracious and Strong reveals what it means to rise above the most uncertain leadership challenges and make essential hard-right decisions.Have you ever faced an unexpected left turn? Perhaps its an unexpected career shift, a personal or family illness, or a divorce or toxic people in your life. Whatever it is, weve all faced it.These types of challenges can be completely life-changing and put you in survival mode, causing you to question the core of who you really are. When challenges strike, often its our response to the event that determines our outcome. Learn how to make hard-right decisions that lead to life-changing opportunities.Gracious and Strong will help you navigate the obstacles youll face, while becoming an authentic leader who helps others navigate their lives too.There are many ways to be a leader, but the one who inspires others and helps them achieve their full potential is a leader who is gracious and strong. This book will change how you see leadership and give you tools that you need to step out in your leadership role and pursue positive change within yourself, your family, and your team. Author Biography Celia Swanson is an accomplished senior executive who spent 25+ years at Walmart Inc. championing its culture and its people. She is notably recognized as the first female executive vice president at Walmart Inc. breaking the glass ceiling for women. Swanson has achieved what very few women in corporate America have. She earned a reputation for being a key culture ambassador throughout her career demonstrating a people-first mindset. In addition, she was hand-selected by the Walmart Inc. U.S. CEO to lead a cost-savings and associate engagement strategy transforming store operations for 1.4 million associates. In addition to her professional career, Celia is known for her community leadership in Northwest Arkansas. She was recently selected by the Northwest Arkansas business community as the 2016 Athena Woman of the Year for her excellence in community service, board leadership and regional impact in Northwest Arkansas. She was also the only leader to receive the top two operations awards from Sams Club and Walmart Inc. U.S. As a speaker, Swanson delivers leadership talks across the globe. She is a keynote leader at The Conversation, a prestigious mastermind event for world changers, and many other events. Promotional Marketing Support•Celia has hired Digital Marketing and Communications Strategist, Whitney Gaines to provide marketing and PR support for the book efforts of Gracious and Strong.Email Marketing •A pre-launch email marketing campaign will take place, announcing the book to Celias closest friends and colleagues, as well as her broader audience.Social Media•Whitney will execute a process to build Celias Twitter following (1K – 5K).•Celia will execute a Facebook Live campaign building awareness of the book.Publicity•The author plans to execute an alternative publicity solution and submit the book to Jerry McGlothlin at for national media opportunities.•Whitney will pitch Celia to local Northwest Arkansas media outlets in radio, television and print (magazines, newspaper and business journals). Video•Celia will have an author video that gives a behind-the-scenes take on Gracious and Strong.•Celia will have a speaker video to promote herself as a speaker to bureaus and other connections. Speaking Engagements / Book Tour•The authors contacts will be leveraged to secure speaking engagements in 2018. Speaking engagements may include Networking of Executive Women (regional and national), Catalyst Conference, Association of Talent Development, speaking at corporate womens leadership events (i.e. Mary Kay, Pepsico, Coca-Cola, Southwest Airlines).Book Signings and Events•Celia will have author signings in Northwest Arkansas upon the launch of the book. •Celia will host a book launch party in downtown Bentonville – inviting her closest friends and colleagues to celebrate and buy the book.Book Reviews•Whitney will set up an Amazon Authors page for Celia on Amazon Author Central.•The author will use resources such as Net Galley and word-of-mouth to get as many pre-reviews as possible prior to launch. •Additional outreach will also take place for gathering Amazon reviews. Details ISBN1945507829 Author Celia Swanson Short Title GRACIOUS & STRONG Pages 176 Language English ISBN-10 1945507829 ISBN-13 9781945507823 Format Paperback Year 2018 Country of Publication United States NZ Release Date 2018-04-01 UK Release Date 2018-04-01 Imprint Clovercroft Publishing Publisher Carpenters Son Publishing Publication Date 2018-04-19 Audience General US Release Date 2018-04-19 AU Release Date 2018-07-08 Alternative 9781945507762 Illustrations Illustrations We've got this At The Nile, if you're looking for it, we've got it. With fast shipping, low prices, friendly service and well over a million items - you're bound to find what you want, at a price you'll love! TheNile_Item_ID:124941796;
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Restocking fee: No
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Item must be returned within: 30 Days
Format: Paperback
Language: English
ISBN-13: 9781945507823
Author: Celia Swanson
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Book Title: Gracious and Strong