Description: This textbook is a valuable resource for those studying marketing and interested in gaining knowledge about research methods. The book is authored by Barry J. Babin and William G. Zikmund, and was published by Cengage Learning in 2016. The book comes in a hardcover format and consists of 656 pages. It also comes with a Qualtrics Printed Access Card for an enhanced learning experience. The book has been revised and includes insightful information about marketing research. The item measures 11.2 inches in length, 8.9 inches in width, and 1.2 inches in height. The weight of the item is 54.5 Oz. The book is categorized under 'Books & Magazines', 'Textbooks, Education & Reference', and 'Textbooks'.
Price: 20 USD
Location: Lake Mills, Iowa
End Time: 2024-11-02T18:26:45.000Z
Shipping Cost: 6.13 USD
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Publication Name: Exploring Marketing Research (With Qualtrics Printed ACCESS Card)
Item Length: 11.2in
Publisher: Cengage Learning
Subject: Marketing
Publication Year: 2016
Type: Textbook
Format: Hardcover
Language: English
Item Height: 1.2in
Author: Barry J. Babin, William G. Zikmund
Features: Revised
Item Width: 8.9in
Item Weight: 54.5 Oz
Number of Pages: 656 Pages