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Book Title: Essentials of Marketing Research with Qualtrics, 1 Term 6 Months
Number of Pages: 512 Pages
Publication Name: Essentials of Marketing Research (With Qualtrics, 1 Term (6 Months) Printed Access Card)
Language: English
Publisher: Cengage Learning
Subject: Marketing / General, Marketing / Research
Item Height: 0.7 in
Publication Year: 2015
Type: Textbook
Item Weight: 36.9 Oz
Author: Barry J. Babin, William G. Zikmund
Item Length: 10.9 in
Subject Area: Business & Economics
Item Width: 8.5 in
Format: Trade Paperback / Mixed Lot