Catering Like a Pro: From Planning to Profit by Francine Halvorsen (English) Pap

Description: Catering Like a Pro: From Planning to Profit by Francine Halvorsen Everything you need to get your catering business up and running"A solid foundation for anyone looking to begin a career in catering." -Dr. John J. Bowen, President, Johnson & Wales University "Very informative, with great tips from experienced chefs." -Alain Sailhac "I wish I'd had "Catering Like a Pro" 25 years ago, when I began my career. I would have made fewer mistakes (and more money)." -Henry Meer This complete, up-to-date guide to the art of catering presents all the proven business advice you need to put profits and success on your menu. It's packed with practical guidance on event planning, cooking, sanitation, and business practices, as well as wisdom-and recipes-from the biggest stars in catering. You'll find indispensable advice from Francois Dinot, Director of L'Academie de Cuisine in Bethesda, Maryland, who has catered many high-level government events in Washington, D.C.; Liz Newmark, President of Great Performances, one of New York's premier caterers; and Jacques Pepin, award-winning cookbook author and Dean of Special Programs at The French Culinary Institute in New York City. And there's more: Complete, step-by-step details and reliable resources for every aspect of the catering business Directories, references, and online resources for convenient access to everything from insurance to software to wine More than 200 surefire recipes Planning and budgeting aids, checklists, and charts; menus and menu worksheets for diverse events; job expense analysis and pricing guides; client interview outlines; and more FORMAT Paperback LANGUAGE English CONDITION Brand New Publisher Description Essential information and how-to advice from the best in the businessCatering Like a Pro is a must-have resource for anyone thinking about starting a catering business. Packed with recipes and exciting new ideas for creating theme events and dramatic experiences, it explains the catering industry from the bottom up. This revised and expanded edition covers everything necessary to get started, including real-world advice on contracts, hiring help, managing events, and sample forms and invoices. A handy list of resources—from equipment and ingredients to legal and business directories—helps make it easy to get up and running smoothly. Interviews with some of the best star caterers in the business offer inspiration and valuable tips for those new to the game.Francine Halvorsen (New York, NY) is a professional culinary writer, consultant and artist who has traveled and lived all over the world. She considers herself lucky to be invited to share meals at some of the best tables everywhere. A graduate of Columbia University, she is the author of "Catering Like a Pro, The Food and Cooking of China and Eating Around the World in Your Neighborhood, " all published by John Wiley & Sons. Back Cover Everything you need to get your catering business up and running"A solid foundation for anyone looking to begin a career in catering." -Dr. John J. Bowen, President, Johnson & Wales University"Very informative, with great tips from experienced chefs." -Alain Sailhac"I wish Id had Catering Like a Pro 25 years ago, when I began my career. I would have made fewer mistakes (and more money)." -Henry MeerThis complete, up-to-date guide to the art of catering presents all the proven business advice you need to put profits and success on your menu. Its packed with practical guidance on event planning, cooking, sanitation, and business practices, as well as wisdom-and recipes-from the biggest stars in catering. Youll find indispensable advice from FranYois Dinot, Director of LAcad_mie de Cuisine in Bethesda, Maryland, who has catered many high-level government events in Washington, D.C.; Liz Newmark, President of Great Performances, one of New Yorks premier caterers; and Jacques P_pin, award-winning cookbook author and Dean of Special Programs at The French Culinary Institute in New York City. And theres more: Complete, step-by-step details and reliable resources for every aspect of the catering business Directories, references, and online resources for convenient access to everything from insurance to software to wine More than 200 surefire recipes Planning and budgeting aids, checklists, and charts; menus and menu worksheets for diverse events; job expense analysis and pricing guides; client interview outlines; and more Author Biography FRANCINE HALVORSEN is a graduate of Columbia University and President of Studio Foods, which develops new food products for the gourmet consumer market. Well known for her stylish catering and distinctive events, she has also coached numerous start-up food entrepreneurs. Table of Contents FOREWORD.PREFACE.1. The Client-Centered Approach to Catering.2. Defining and Achieving Your Goals.3. Learning from the Pros.4. Setting Up Your Business.5. Managing an Event from Introduction to Conclusion.6. The Staff and Subcontractors.7. Choosing a Location.8. Nonfood Supplies.9. Food Safety and Sanitation.10. Menus.11. Recipe File.12. Beverages.APPENDIX A: HOW TO FIND ALL THE HELP YOU NEED: RESOURCE DIRECTORIES FOR THE PROFESSIONAL CATERER.APPENDIX B: PUBLIC SERVICE PERISHABLE FOOD DISTRIBUTION.GENERAL INDEX.RECIPE AND MENU INDEX. Long Description Everything you need to get your catering business up and running"A solid foundation for anyone looking to begin a career in catering."-Dr. John J. Bowen, President, Johnson & Wales University"Very informative, with great tips from experienced chefs."-Alain Sailhac"I wish Id had Catering Like a Pro 25 years ago, when I began my career. I would have made fewer mistakes (and more money)."-Henry MeerThis complete, up-to-date guide to the art of catering presents all the proven business advice you need to put profits and success on your menu. Its packed with practical guidance on event planning, cooking, sanitation, and business practices, as well as wisdom-and recipes-from the biggest stars in catering. Youll find indispensable advice from Fran Details ISBN0471214221 Author Francine Halvorsen Short Title CATERING LIKE A PRO REV/E Pages 334 Edition Description Revised Language English ISBN-10 0471214221 ISBN-13 9780471214229 Media Book Format Paperback DEWEY 642.4 Year 2004 Publication Date 2004-01-31 Imprint Hungry Minds Inc,U.S. Subtitle From Planning to Profit Country of Publication United States Place of Publication Foster City Residence NY, US Edition Revised edition Publisher Houghton Mifflin DOI 10.1604/9780471214229 Audience General/Trade Imprint US Mariner Books Publisher US HarperCollins We've got this At The Nile, if you're looking for it, we've got it. With fast shipping, low prices, friendly service and well over a million items - you're bound to find what you want, at a price you'll love! TheNile_Item_ID:159549265;

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