Description: Building Better Brands by Elton Mayfield Estimated delivery 3-12 business days Format Hardcover Condition Brand New Description Ever wish you could renovate your marketing strategy? Now you can.In the construction industry, reputation is everything. Whether youre a distributor, manufacturer, builder, or installer, you want the pride of building something that will last and make a difference. While you may be an expert in your craft, marketing your business may feel like trying to drive a nail with a tape measurer—it just doesnt work.In Building Better Brands, Elton Mayfield provides you with the tools and raw materials to plan and build a business marketing plan. Hailing from a construction background and with over twenty years of experience helping businesses build their brands as the President and Co-Founder of ER Marketing, he understands the challenges of marketing within the construction industry.With his firsthand experience in B2B marketing, Mayfield confronts the marketing challenges unique to the building and materials industry. In these pages, he lays out a simple framework which can allow any leader to rejuvenate their B2B marketing strategy:• Survey: What do people say about you? What do you want them to say about you? • Blueprint: What do you need to have in place to deliver the brand you want? • Build: How do you deliver the brand you promised and keep it up to code?With simple, down-to-earth concepts, he cuts through the noise to show how you Survey your business, draft a Blueprint, and then Build your brand through curb appeal and delivering on customer expectations. With topics covering how to handle negative reviews, crafting a strong mission statement, leveraging social media, and optimizing your web presence, this tactical manual for B2B marketing and operations strategy provides you with a foundation of tried-and-true methods. With each of these concepts, he lays out practical examples and action steps so you can build a brand to be proud of. Author Biography ELTON MAYFIELD was born into a DIY, construction family where he was taught to take pride in what you can build for others. With this legacy, he cofounded ER Marketing in 2001 where he still serves as president. With a special emphasis on the construction industry for over twenty years, Elton and his team have helped businesses transform their brands and revitalize their B2B marketing and operational tactics. When hes not helping clients build brands, he can be found speaking at events, traveling with his family, and cheering on the Kansas City Chiefs and Royals. Details ISBN 1642259322 ISBN-13 9781642259322 Title Building Better Brands Author Elton Mayfield Format Hardcover Year 2024 Pages 192 Publisher Advantage Media Group GE_Item_ID:158024967; About Us Grand Eagle Retail is the ideal place for all your shopping needs! With fast shipping, low prices, friendly service and over 1,000,000 in stock items - you're bound to find what you want, at a price you'll love! Shipping & Delivery Times Shipping is FREE to any address in USA. Please view eBay estimated delivery times at the top of the listing. Deliveries are made by either USPS or Courier. We are unable to deliver faster than stated. International deliveries will take 1-6 weeks. NOTE: We are unable to offer combined shipping for multiple items purchased. This is because our items are shipped from different locations. Returns If you wish to return an item, please consult our Returns Policy as below: Please contact Customer Services and request "Return Authorisation" before you send your item back to us. Unauthorised returns will not be accepted. Returns must be postmarked within 4 business days of authorisation and must be in resellable condition. Returns are shipped at the customer's risk. We cannot take responsibility for items which are lost or damaged in transit. For purchases where a shipping charge was paid, there will be no refund of the original shipping charge. Additional Questions If you have any questions please feel free to Contact Us. Categories Baby Books Electronics Fashion Games Health & Beauty Home, Garden & Pets Movies Music Sports & Outdoors Toys
Price: 29.6 USD
Location: Fairfield, Ohio
End Time: 2025-01-22T03:41:37.000Z
Shipping Cost: 0 USD
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Item Specifics
Restocking Fee: No
Return shipping will be paid by: Buyer
All returns accepted: Returns Accepted
Item must be returned within: 30 Days
Refund will be given as: Money Back
ISBN-13: 9781642259322
Type: NA
Publication Name: NA
Book Title: Building Better Brands : Essential Marketing Strategies for the Construction Industry
Number of Pages: 192 Pages
Language: English
Publisher: Advantage Media Group
Publication Year: 2024
Topic: Total Quality Management, Marketing / Industrial, Industries / Construction, Customer Relations, E-Commerce / Internet Marketing, Small Business, Advertising & Promotion
Genre: Business & Economics
Author: Elton Mayfield
Item Length: 9 in
Item Width: 6 in
Format: Hardcover
